{"id":143472,"date":"2023-09-20T11:56:18","date_gmt":"2023-09-20T04:56:18","guid":{"rendered":"https:\/\/it.telkomuniversity.ac.id\/10-on-page-seo-checklist-untuk-mengoptimasi-website-anda\/"},"modified":"2024-01-09T11:43:07","modified_gmt":"2024-01-09T04:43:07","slug":"10-on-page-seo-checklist","status":"publish","type":"post","link":"https:\/\/it.telkomuniversity.ac.id\/en\/10-on-page-seo-checklist\/","title":{"rendered":"10 On Page SEO Checklist for Optimize Your Website"},"content":{"rendered":"\n

Check out the 10 On Page SEO Checklist for optimization carried out on website pages with the aim of increasing rankings on Search Engines such as Google<\/strong><\/p><\/p>\n\n\n\n

Get to know On Page SEO<\/h2>\n\n\n\n

On-Page SEO<\/em> is an optimization process carried out on website pages with the aim of increasing rankings on search engines<\/em> such as Google. On Page SEO<\/em> is very important because it can have a big impact on website pages. With proper optimization, it is very easy for your website to dominate every search using certain keywords. On Page SEO<\/em> is also able to increase the ranking of a website, so that it will get large amounts of engagement<\/em> and traffic . <\/em>Then On-Page SEO<\/em> also provides the best user experience<\/em> so that it can increase user trust, thereby increasing user retention rates and reducing rejection rates. And finally, by selecting the right keywords<\/em> , it is easy for your website to get organic traffic and convert it into business opportunities.<\/p><\/p>\n\n\n\n

10 On Page SEO Checklist<\/h2>\n\n\n\n

There are several things you need to pay attention to when optimizing On-Page SEO<\/em><\/p><\/p>\n\n\n\n

Mobile Friendly<\/h3>\n\n\n\n

This means ensuring that your website is well designed and optimized to perform well on mobile devices. This is very important because Google prioritizes sites that are responsive to mobile devices.<\/p><\/p>\n\n\n\n

URLs that are short and have targeted keywords<\/h3>\n\n\n\n

URLs that are short, concise, and contain relevant keywords can help search engines understand the topic of the page better. Example: www.exampleweb.com\/article-seo-onpage<\/a> .<\/p><\/p>\n\n\n\n

Talking about keywords, there are several terms that you must know. Let’s get acquainted with Keyword Difficulty<\/em> . We liken SEO optimization techniques to a mountain climbing expedition. Keyword Difficulty<\/em> here determines the steepness and competition of the path you choose. We think of Keyword Difficulty<\/em> as a compass, understanding KD can allow you to optimize paths, allocate resources wisely, and rank higher. KD usually has a rank of 0-100, which means the greater the KD value, this indicates that your keyword<\/em> competition will be very difficult so you can have keywords<\/em> with a lower level of competition.<\/p><\/p>\n\n\n\n

\"Keyword<\/figure>\n\n\n\n

Next is Volume<\/em> , in choosing the right keywords you have to pay attention to the search <\/em>volume<\/em> . Choose keywords with high search volume and low competition. <\/em>This will further increase the opportunity<\/em> to be on the first page of Search Engines<\/em> .<\/p><\/p>\n\n\n\n

And finally, choose keywords<\/em> with the Long Tail Keywords<\/em> type , this type of keywords generally has a low level of competition so there will be more opportunities for you to get ranked quickly. When searching for keywords you can also filter by keywords that contain the words (for, vs, in and others)<\/p><\/p>\n\n\n\n

\"Example<\/figure>\n\n\n\n

Internal Links<\/h3>\n\n\n\n

Creating internal links between pages on your site helps in navigation and gives search engines a structure to understand your page hierarchy. Make sure the links are relevant and useful to users. Internal links<\/em> help make it easier for readers to find other information on a website, with good internal link<\/em> optimization , clear communication will be created on your website.<\/p><\/p>\n\n\n\n

In optimizing internal links,<\/em> we must be familiar with the term Anchor Text<\/em> . Anchor Text<\/em> is the clickable text<\/em> of a link. Anchor text<\/em> is used as a label for a link. The following is an example of anchor text<\/em><\/p><\/p>\n\n\n\n

\"Anchor<\/figure>\n\n\n\n

Of course, you should not be careless in writing anchor text<\/em> , creating text that is relevant to the topic of discussion of the link you are going to insert.<\/p><\/p>\n\n\n\n

Use of Headings and Subheadings<\/h3>\n\n\n\n

Using heading tags<\/em> (H1, H2, H3, etc.) correctly helps organize your content. H1 is usually used for the main title, while H2, H3, and so on are used for subtopics. This helps search engines understand the structure of your content.<\/p><\/p>\n\n\n\n

\"Use<\/figure>\n\n\n\n

Imagine you are reading a book, wouldn’t it feel boring if the writing in the book doesn’t contain certain chapters. Books with information regarding titles, chapters, etc. certainly make it easier for us to understand the information or topics contained in them.<\/p><\/p>\n\n\n\n

In SEO, the use of headings<\/em> & subheadings<\/em> is very important to help Search Engines<\/em> see how the page structure of a website is. Just as a structured book guides the reader, headings<\/em> and subheadings<\/em> make it easier for the reader to guide and understand the information. Google really likes content with a clear structure.<\/p><\/p>\n\n\n\n

H1<\/h4>\n\n\n\n

In its implementation, H1 is likened to the title of a book, therefore never use H1 twice per page. Because the title of the article you write automatically has an H1 structure. So you just have to optimize the subtitles section.<\/p><\/p>\n\n\n\n

H2-H5<\/h4>\n\n\n\n

H2 -H5 contains information regarding subtitles. The use of H2 \u2013 H5 in the content of the article is very important for SEO optimization and relevance<\/p><\/p>\n\n\n\n

Put the Primary Keyword in the Title<\/h3>\n\n\n\n

Including your main keyword in the page title is a great SEO Technique. This aims to tell Search Engines<\/em> about the main topic of the page.<\/p><\/p>\n\n\n\n

Placing Primary Keywords<\/em> in the Title is related to the term Meta Title<\/em> . Have you ever searched for keywords<\/em> on a search engine<\/em> ? If you observe the search results displayed by the Search Engine<\/em> , namely in the form of the Meta Title<\/em> and Meta Description. Meta Title<\/em><\/strong> is a sentence or phrase that appears at the top of a web browser in the form of a particular page from search results for certain keywords.<\/p><\/p>\n\n\n\n

\"Meta<\/figure>\n\n\n\n

Usually, if you don’t use third-party tools to optimize SEO, Meta Title<\/em> automatically reads the title of an article. Therefore, it is important to always put   the Primary Keyword<\/em> in the title of the article. There are 5 tricks you can do to optimize the Meta Title, including:<\/p><\/p>\n\n\n\n

    \n
  1. You can highlight the use of characters such as \u201c-\u201c \u201c:\u201d and others<\/li>\n\n\n\n
  2. Concise but descriptive<\/li>\n\n\n\n
  3. Put your primary keyword<\/em><\/li>\n\n\n\n
  4. Use interesting language<\/li>\n\n\n\n
  5. Add numbers & dates<\/li>\n<\/ol>\n\n\n\n
    \"Good<\/figure>\n\n\n\n

    Next, let’s discuss Meta Descriptions. Meta Description is a short description that appears at the top of the web browser in the form of certain pages from search results for certain keywords. Generally, Meta Descriptions contain short snippets that not only aim to attract users, but also tell Search Engines<\/em> about a piece of content. There are 5 tricks you can do to optimize the Meta Title, including:<\/p><\/p>\n\n\n\n

      \n
    1. Put a Primary<\/em> or Secondary Keyword<\/em><\/li>\n\n\n\n
    2. Concise, relevant to the content but provides an in-depth message<\/li>\n\n\n\n
    3. Don’t put too many keywords<\/em><\/li>\n\n\n\n
    4. Write something that can direct visitors<\/li>\n\n\n\n
    5. Never duplicate the same Meta Description content on other pages<\/li>\n<\/ol>\n\n\n\n
      \"Examples<\/figure>\n\n\n\n

      Optimizing Images<\/h3>\n\n\n\n

      Reduces image size to speed up page load times and provides descriptive alternative text ( Alt Text ) for each image. <\/em>This helps search engines understand the content of your images.<\/p><\/p>\n\n\n\n

      \"Use<\/figure>\n\n\n\n

      Let’s discuss a little about Alt Text<\/em> . A picture can’t speak, right? But the fact is that a website needs images to “speak”. This Alt Text<\/em> function is like providing words or information from an image. Alt Text is very important for telling Search Engines like Google about image information. It is important to remember that Google does not read images but the Alt Text, this really affects your website ranking.<\/p><\/p>\n\n\n\n

      Writing Unique & Consistent Content Publishing Content<\/h3>\n\n\n\n

      Content that is unique and relevant to targeted keywords will rank better. Avoid duplicating or taking content from other sources.<\/p><\/p>\n\n\n\n

      Consistency in publishing new content allows search engines to continuously index your site. A regular publishing schedule can also attract more visitors. There are many types of content that can help you rank on Google, including Evergreen Content<\/em> . Evergreen content is<\/strong> a type of article that remains relevant over time. According to Search Engine Journal,<\/a> <\/em><\/strong>Evergreen Content differs from viral content in that this type is not tied to a particular event or trend and can continue to be useful to readers for years. For example, \u201c Internet of Things<\/em> Technology \u201d or \u201cGetting to Know the Types of Servers\u201d<\/p><\/p>\n\n\n\n

      Usually the type of Evergreen Content<\/em> can be:<\/p><\/p>\n\n\n\n